PRIVACY POLICY
Privacy is the invisible bond connecting brand and every global user, and credible data protection is the cornerstone of long-term cross-border mutual trust. This integrated privacy policy integrates global user privacy demand, full-link data operation norms, user autonomous right guarantee and emergency risk disposal rules, applicable to all access behaviors of this official cross-border shopping platform, formulated based on fairness, moderation, transparency and humanity principle, replacing all previous scattered privacy announcements and temporary privacy clauses released by our platform before.
We collect user personal information only for the purpose of stably completing cross-border commodity shipment, standardizing after-sales service docking, preventing fraudulent malicious orders, optimizing website browsing experience, fulfilling platform internal order archiving and responding to user initiative consultation. The information scope is limited to user actively submitted identity, logistics, account information and authorized passive technical browsing data, we firmly reject excessive covert information collection, refuse unauthorized background information capture, and respect every user’s willingness to hide personal consumption track and private life information. All collected personal data adopt classified encryption management, sensitive payment and custom data build independent closed database, isolated from ordinary browsing statistical data, with hierarchical access authority set for internal staff, only dedicated privacy administrator can invoke relevant data after dual password verification.
For global cross-region data transmission involved in overseas warehouse delivery and global logistics arrangement, we abide by brand unified confidential rules, sign data protection agreements with overseas logistics and server partners, constrain external vendors to use data only for single order clearance delivery, forbid secondary data derivation, marketing reuse and third-party data transfer by cooperative institutions. We will never share user private gift content, personalized consumption preference and financial transaction information with irrelevant commercial organizations under any cooperation scenario, unless obtaining user signed written consent or receiving platform internal official verification notice.
Every global user enjoys complete and equal privacy rights: freely authorize or close cookie tracking function, independently modify personal bound information, query platform stored personal data record, apply permanent data deletion and account cancellation, unsubscribe all brand marketing push messages, revoke historical privacy authorization at any time. Exercising above privacy rights will not cause account privilege downgrade, order shipment delay, service differential treatment and other adverse consequences. For minor users under 18, we implement strict protective data management mechanism, actively clear unintentionally collected minor information, require guardian consent for all minor related consumption data processing.
We build comprehensive technical and manual privacy defense mechanism: regular server security vulnerability detection, real-time illegal access alarm, quarterly staff privacy confidentiality training, third-party annual privacy security audit. Once data security risk such as information leakage and illegal invasion occurs, we will take immediate risk isolation measures, notify affected users timely, actively coordinate remedial work to protect user legitimate rights and interests. We will revise policy clauses timely adapting to platform service iteration, publish revised content on website footer policy page fully, mark revision track and effective date clearly, and reserve sufficient viewing period for registered users to confirm updated rules.
If you have any confusion about data usage, privacy right application, cookie setting and privacy dispute appeal, please contact our full-time global privacy management team via official dedicated mailbox. We adhere to gentle, candid, efficient and polite service attitude, respond to all privacy demands within 48 working hours, guard your digital privacy all the time, and accompany every reassuring cross-border shopping journey with sincere and rigorous privacy protection.